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In 2016 it started as a dream. CEO Carmen Rios followed her dreams to offer women the best styles in elegant nightgowns. She was introducing the first rental dress shop in El Paso, Tx. On October 30, 2016, ZCB opened its doors and had served more than 200,000 people since that day. Her large variety of nightgowns makes her even more unique, with more than 3,000 dresses to pick from any colour, style and size. During covid-19, Carmen decide to expand. She changed location and introduced casual women's wear. With only three months of selling, she positioned third place as BEST CLOTHING SHOP in 2021 and received first place in the Evening Dress/ Prom dress shop. She recently received two first-place awards on BEST CLOTHING SHOP & BEST EVENING DRESS/ PROM DRESS SHOP in 2022. She has now had the chance to dress celebrities Stephanie Himonidis T.V host of Hoy Dia on Telemundo, and singer Cristina Eustace on reality shows, music videos and presentations. Zamara Couture Boutique has just started, and bigger projects are coming for 2023.

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